Utilize este identificador para referenciar este registo:
https://hdl.handle.net/1822/68307
Título: | National pricing with local quality competition |
Autor(es): | Gabrielsen, Tommy Staahl Johansen, Bjørn Olav Straume, Odd Rune |
Palavras-chave: | National pricing local pricing retail chains price and quality competition |
Data: | 2020 |
Editora: | Universidade do Minho. Núcleo de Investigação em Políticas Económicas (NIPE) |
Resumo(s): | We study the incentives of national retail chains to adopt national (uniform) prices across local markets that differ in size and competition intensity. In addition to price, the chains may also compete along a quality dimension, and quality is always set locally. We show that absent quality competition, the chains will never use national pricing. However, if quality competition is sufficiently strong there exist equilibria where at least one of the chains adopts national pricing. We also identify cases in which national pricing benefits (harms) all consumers, even in markets where such a pricing strategy leads to higher (lower) prices. |
Tipo: | Documento de trabalho |
URI: | https://hdl.handle.net/1822/68307 |
Versão da editora: | https://www.eeg.uminho.pt/pt/investigar/nipe/Paginas/publicacoes.aspx |
Acesso: | Acesso aberto |
Aparece nas coleções: | NIPE - Documentos de Trabalho |
Ficheiros deste registo:
Ficheiro | Descrição | Tamanho | Formato | |
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WP 09.2020.pdf | National pricing with local quality competition | 2,68 MB | Adobe PDF | Ver/Abrir |