Ecommerce in virtual worlds: a ‘just do it’ approach?

dc.contributor.author	Boa-Ventura, Ana
dc.contributor.author	Zagalo, Nelson
dc.date.accessioned	2011-09-02T14:34:48Z
dc.date.available	2011-09-02T14:34:48Z
dc.date.issued	2010-04
dc.date.submitted	2010
dc.description.abstract	For the corporate world, virtual worlds (VWs) are still an unexplored land of opportunities. The fact that some big companies such as IBM and Sun Microsystems have devoted considerable funds and talent to taming the new territory has convinced others to step in. However and by the same token, the spectacular falls of some of these VWs ‘projects’ made other corporations hesitant or at least lukewarm about developing their own VW presence agenda.	por
dc.distribution	international	por
dc.identifier.issn	0718–1876	por
dc.identifier.uri	https://hdl.handle.net/1822/13435
dc.language.iso	eng	por
dc.peerreviewed	yes	por
dc.publisher	Universidad de Talca	por
dc.relation.publisherversion	http://www.jtaer.com/apr2010/editorial.pdf	por
dc.rights	openAccess	por
dc.subject	Virtual worlds	por
dc.subject	Ecommerce	por
dc.title	Ecommerce in virtual worlds: a ‘just do it’ approach?	por
dc.type	article	por
dspace.entity.type	Publication	en
oaire.citationEndPage	III	por
oaire.citationIssue	1	por
oaire.citationStartPage	I	por
oaire.citationTitle	Journal of Theoretical and Applied Electronic Commerce Research	por
oaire.citationVolume	5	por
sdum.journal	Journal of Theoretical and Applied Electronic Commerce Research	por
sdum.publicationstatus	published	por

Ficheiros

A mostrar 1 - 1 de 1