Social aspects in denim production

Abstract

The popular market in Brazil, specially the denim market, has been showing great economic movements in several Brazilian regions, mainly in the Northeast (Braga & Abreu 2016). Taking that in consideration, this study brings up a survey on the outlook of the main aspects of production practiced by domestic dressmaking of denim in the Northeast of Brazil, specifically the region of Agreste, in the state of Pernambuco. For this research, it was applied the combination of the following methods (Saunders et al. 2011): bibliographic research and field observation in the popular denim markets in the city of Toritama, in the region of Agreste, Pernambuco. The purpose is to collect information in order to characterize the methods of production of the popular segment of denim. The collected data has demonstrated that this popular enterprise, despite the unfavourable social aspects of the informal mode of producing denim, has shown a positive economic income, growth of productivity and an expansion in trade.