Socii: A Tool to Analyze and Visualize Dynamic Social Networks

Abstract

Social media network analysis represents a major challenge for data scientists in every aspect, since the extraction all the way to the visualization. Despite representing a major technological challenge, social media data analysis has an additional motivation, that is the daily usage in every country across the planet, making Online Social Network (OSN) a universal tool for communication, such as radio or TV, but with the technological flavor of the 21st century. In the present article, we propose a system, called Socii, for social networks analysis and visualization, as part of an ongoing work under a master’s dissertation. This system overlaps two main scientific fields, sociology (more concisely social networks) and computer science. Socii aims at helping OSNs users to know and understand social structures through a user friendly interface. The system relies in four main principles, namely simplicity, accessibility, OSNs integration and contextual analysis.